#056 - Professional & Personal Branding in Esports

with Sam Mutimer - Chief Executive Officer at Thinktank Social

Topics

00:00 – 02:00 Introduction
02:00 – 05:00 History and Pathway
05:00 – 07:00 Making the best of a bad situation
07:00 – 09:20 Women in Sport
09:20 – 12:00 Building personal professional profiles
12:00 – 16:00 Consistency and Content
16:00 – 17:30 Repurposing your Content
17:30 – 21:00 Building Corporate/CEO Profiles
21:00 – 25:00 Senior Personnel building their Online Presence
25:00 – 29:00 Opportunity for Esports Athletes
29:00 – 30:00 Producing as Much Content as Possible
30:00 – 31:00 Joining the Discussion
31:00 – 33:00 Business Cards verse QR Codes
33:00 – 35:00 Why Build a Your Profile
35:00 – 37:00 Dealing with Negativity
37:00 – 38:30 Sharing the Right Information
38:30 – 42:30 Life after Sport, Income and Work
42:30 – 45:00 Engaging with and liking the Comments
45:00 – 46:00 Keeping yourself Accountable
46:00 – 49:00 Brands, Esports and Gaming
49:00 – 50:00 Gamer’s Stories
50:00 – 52:00 Understanding Brand Objectives
52:00 – 54:00 Not enough Esports Case Studies
54:00 – 56:00 What Brands should join Esports
56:00 – 1:01:00 Non-bias and understanding brands objectives
1:01:00 – 1:03:00 White Goods, Banks and Superannuation
1:03:00 – 1:05:30 Content from Teams
1:05:30 – 1:07:00 Evangelizing Esports
1:07:00 – 1:08:00 Keeping Consistents
1:07:30 – 1:08:30 What’s Next?
1:08:30 – END Closing Comments

Sam Mutimer

 

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